Digital Agencies SEMrush Certification Questions and Answers 2022
SEMrush for Digital Agencies Certification Answers 2022 (Updated Aug
2022)
1 True or False? You can assign up to three tags to projects in order
to easily filter them.
- True
- False
2 True or False? Custom triggers allow you to set up notifications for
Position Tracking. For example, you can receive notifications if any of your
pages enter the top 5 for the keywords you are tracking.
- True
- False
3. Which SEMrush tool helps compare the audience size and source
traffic of up to 5 websites?
- Brand Monitoring
- Domain Overview
- Traffic Analytics
- Keyword Gap
4. Which project tools should you set up to manage a client’s SEO
campaign? Choose all that apply.
- Market Research
- Keyword Gap
- Backlink Audit
- Organic Research
- Organic Traffic Insights
- Site Audit
- Position Tracking
5. Which SEMrush tool will show you the top traffic sources and the top
exit destination sites for a website?
- Domain Analytics
- Traffic Analytics
- Organic Research
- Market Explorer
6. What are the four quadrants Market Explorer uses to map out a
website’s industry competitors?
- Growers
- Established Players
- Leaders
- New Players
- Niche Players
- Game Changers
7. Which SEMrush tool will show you if your client has lost a link?
- Site Audit
- Position Tracker
- Backlink Audit
- Content Analyzer
8. You can tag your projects to easily sort through them. E.g. to see
which ones are on hold, which are assigned to a specific team member, etc.
- False
- True
9. SEMrush offers a free Position Tracking mobile app that allows you
to measure the success of your SEO on the go, including ranking fluctuations,
visibility and traffic trends, and more.
- False
- True
10. Custom triggers allow you to set up notifications, so you can
receive an alert in case there are any notable changes in your Position
Tracking campaign. E.g. if any keyword enters or leaves the top 3/5/10
positions etc.
- True
- False
11. SEMrush offers its original Google Data Studio connectors, so you
can pull data from Position Tracking and Domain Analytics into your GDS
account.
- True
- False
12. Which SEMrush tool helps identify the audience sizes of two
websites and how similar they are?
- Domain Overview
- Keyword Gap
- Brand Monitoring
- Traffic Analytics
13 Does SEMrush offer data on the online presence of any website — its
number of visits, traffic sources, user behavior, most visited pages, etc?
- No
- Yes
14. A freelance copywriter or a team member without a SEMrush account
can leverage checks on plagiarism, readability, tone of voice provided by an
SEO Writing Assistant simply by accessing a Google Docs template created by a
SEMrush user.
- True
- False
15. You can connect your clients’ Google Analytics and Search Console
accounts to SEMrush to receive more insights, personalized recommendations, and
prioritize your tasks.
- False
- True
16. Which of the following statements about the Notes tool are true?
Pick three answers.
- You can create your own notes to explain a change in the graph or mark the beginning of a project.
- Notes can be found in Position Tracking, Organic and Advertising research, and 8 other tools.
- You can attach an image to your note.
- It’s impossible to hide notes.
- SEMrush automatically adds notes on days with major Google updates and SEMrush database updates.
- SEMrush sends a notification if a team member creates a new note.
17. Which of the following data is NOT available within the Market
Explorer tool?
- Leaders in the niche
- Market audience interests
- Market audience demographics
- Any domain’s audience insights
- Local or global data
- Domain’s market share
- Forecast data on market growth
18. The Oppty sales intelligence tool by SEMrush offers a list of local
prospects qualified based on the negative search visibility trend, so you can
reach out to them with a tailored proposal.
- True
- False
20. What can you NOT do with the Project list?
- Customize the dash to show only the metrics you’re focusing on — through the Manage Columns button
- Quickly get an overview of all key metrics for all your projects, and how they’ve changed compared to the previous period
- Share multiple projects at once (e.g. with a new team member) with read-only or edit access
- Favorite a Project so that it always appears at the top of the list
- Sort by a preview widget’s metric (Site health, for example) to look at your highest and lowest performing Projects
- Drag and drop projects to rearrange the table
21. The Oppty sales intelligence tool by SEMrush offers a list of local
prospects qualified based on growing marketing spend, so you can reach out to
them with a tailored proposal.
- True
- False
22. Which of the following can you do with the SEMrush Lead Generation
tool? Pick 3 options.
- Collect prospect contact details in a GDPR-friendly way
- Take payments for express website audits
- Fully customize your call to action and email message to appeal to your new leads
- Create a customized widget on your website to collect leads
- Spend your Site Audit limits — each request counts towards your pages crawled limits
23. Which tool allows you to compare multiple domains or various search
metrics for a single domain and pick data visualization type?
- My Reports
- Charts
- SEO Dashboard
- Domain Overview
- Bulk Analysis
- Traffic Analytics
24. Which SEMrush tool provides data about any domain’s market share,
audience interests and top domains in a determined business niche?
- Domain Analytics
- Market Explorer
- Traffic Analytics
25. Does SEMrush have an affiliate program that allows agencies to earn
more money?
- No, SEMrush doesn’t offer one.
- Yes, only one option is available.it’s called Berush and offers up to 40% commission.
- Yes, there are two options — Berush (for online sales) and Agency Program
26. API (Application Programming Interface) allows you to extract raw
data without having to manually log into the software and pull it into another
tool/interface of your choice. Please pick one correct statement about SEMrush
APIs.
- Standard API Package (Analytics, Projects, Accounts APIs) available at no extra cost with an SEMrush Business account; Traffic Analytics API should be purchased separately.
- API access is available with any SEMrush account, however API units should be purchased separately.
- Any API is available at no extra cost with an SEMrush Business account.
27. What are the options for creating a PDF report within SEMrush? Pick
1 WRONG answers.
- Compile a new report by clicking the ‘Send to My Reports’ button on the widgets within other reports
- Use one of the preset report templates from the SEMrush gallery in My Reports
- Create a new report from your own custom template
- Quick clone and modify your previously created report in My Reports
- Create a custom report from scratch in My Reports
28. How can you get access to white-label reports with SEMrush
(completely replacing SEMrush branding with your own)? Choose 2 options.
- With a paid account of any level.
- With a Business or Enterprise subscription.
- Buy a paid add-on to an SEMrush account of any level.
- There’s no way to create a white-label report with SEMrush.
29. Content Audit is one of the SEMrush Project tools. Pick 3 jobs it
can do for you.
- Get insights about user interactions with your content in ‘Content Sets’ mode
- Create tasks for specific parts of your article, send them to Trello and Google Calendar
- Get data on the # of referring domains
- Discover top-performing content in your niche
- Get to know the language of the page
- Run on a subfolder level and pull website structure from a sitemap
30. Which of the following features are available within SEMrush
Marketing Calendar? Pick 4 answers.
- Users can only view the tasks that they themselves created in the calendar
- Set in-app and email notifications for your tasks and other updates
- Set due dates, and assign a team member to a certain task
- Connect your Google Analytics account to obtain campaign traffic data via UTM tags
- Share a calendar with edit access to anyone who has either free or paid account with SEMrush
- Deadlines are set as days, not hours/minutes
31. If you want to be able to track your client’s progress over time
and manage their online visibility across multiple marketing channels, which is
the best option?
- Run their domain through Organic and Advertising research
- Set up a Project for their domain and configure the relevant tools
- Run their domain through Traffic Analytics
32. Which tool allows you to locate gaps in your client’s organic or
paid search strategy, benchmarking them against up to 4 competitors?
- Site Audit
- Position Tracking
- Traffic Analytics
- My Reports
- Keyword Gap
33. From which sources can you pull data into My Reports? Pick 3
answers.
- Google My Business
- Google Search Console
- Google Ads
- SalesForce
- Tableau
- Google Analytics
34. Which of the following statements about sharing a project are true?
Pick 3 options.
- Sharing with edit access is available to all paid users with any level of subscription.
- The number of projects you can share is limited to 10.
- A client needs to have a free account with SEMrush to be able to view a shared project.
- A user with a free subscription can be granted ‘edit’ access to a project.
- Read-only access can only be granted by Business and Enterprise-level accounts.
36. The Oppty sales intelligence tool by SEMrush offers a list of local
prospects qualified based on:
- All of the listed options
- Strong competitor in their niche
- PPC/SEO Budget Gap
- Negative search visibility trend
- Growing marketing spend
37. The ‘Quick modify’ button in my reports allows you to make bulk
changes to the widgets in your report (e.g. change the time range or a domain).
- True
- False
38. Which tools would you use to help out a local client? Pick 6
options.
- Position Tracking — to track their rankings down to neighborhood level and discover local competitors
- Keyword Magic Tool — to discover local keywords
- CPC Map — to obtain city-level average CPC rates in their industry
- On-page SEO checker — to optimize URLs based on top 10 SERP results for their city
- Listing Management — to make sure their local listings are consistent and up to date
- Traffic Analytics — to check how much traffic they get from a specific city.
- SEO content template — to create a new piece of content that would rank well in the chosen city
- Topic Research — to gather city-specific ideas for a content campaign
39. You can easily migrate from your existing calendar software and
transfer your scheduled activities to the SEMrush Marketing Calendar through
importing a .ics file.
- False
- True
40. Which of the following can you do with My Reports PDF report
builder? Pick 5 answers.
- Schedule a report to be sent to your or your client’s email
- Merge widgets
- Star your favorite widgets to access them more quickly in the future
- Get automatically generated data interpretation
- Add comments, images, and screenshots
- Send a report via your messenger app of choice
41. If you have a client with a domain that covers multiple languages
(or countries), is it possible to set up a single SEMrush project for them?
- Yes
- No
42. You can outsource content writing to SEMrush and order a new
article right from the interface.
- Yes
- No
43. Can you create your own custom report template and share it with your colleagues?
- Yes, this feature is available for Business accounts only
- Yes, this feature is available for all paid subscriptions
- There’s no such option
44. SEMrush offers multiple connection points to provide even more
insights through integration with other data sources. Is Adobe Analytics one of
them?
- SEMrush doesn’t have integration with Adobe Analytics.
- Adobe Analytics integration is included as part of any paid plan.
- Adobe Analytics integration is available as an add-on to any subscription.
- Adobe Analytics integration is available as an add-on to the Business subscription.
45. Which SEMrush tool will you use to analyze how your
competitors’ brand ads performed for specific paid keywords over the last year
to get insights on how to adjust your own bidding strategy?
- Keyword Ad History
- Display Advertising
- Ad Builder
- PLA Research
46. You can set deadlines in the SEMrush Marketing Calendar down to the minute.
- True
- False
47. The ‘Quick modify’ button in MyReports allows you to make bulk changes to the time range or the domain in the widgets in your report.
- True
- False
48. Can you add your own logo to SEMrush PDF reports you create in the My Reports tool?
- No, this isn’t possible.
- Yes, if you have a Agency Growth Kit add-on
- Yes, all paid subscriptions have this option
49. Which SEMrush tool allows you to plan out campaigns and other activities and tasks with your team?
- Social Media Tracker
- Projects
- Lead Generation Tool
- Marketing Calendar